Products And Services To Sell
The very first thing that needs to happen if you want to earn an income online is that you need to have products and services to sell.
Just like in the “real world,” the only way to make money is to exchange something of value for that money.
Think about it. Rarely do people give you money just for the heck of it. And rarely do you give away money just for the heck of it.
There is ALWAYS something of value being exchanged.
Even if you are just being generous and giving money away, you are doing it to help someone and that gives you a sense of internal satisfaction.
But for the most part, there is an exchange going on.
Physical Or Digital Products?
Now, you can sell physical products and services. Many people do this through sites like Amazon, Shopify, and eBay.
But even if you are selling physical products and service, you still need to understand digital products.
Not only can digital products be sold as products by themselves, but they can also be used in advertising, to help attract customers or clients into your business.
Different Ways To Create Digital Products And Services:
- PowerPoint videos
- Screencast videos
- Animated videos
- Movie videos
- Audio Podcasts
- Electronic Books (e-books)
Recording PowerPoint Or Screencast Videos:
If you are creating PowerPoint videos or Screencast videos, you will need recording software. Most of the marketers today are using a software called Camtasia to do this.
If you would like to learn how to create these types of videos, along with many other basic marketing strategies, you may want to check out this “Beginner to Expert” free marketing course.
Camtasia is an amazing software but does not have an affiliate program, much to the disappointment of many people, I’m sure!! Myself included.
Nevertheless, it is necessary to create digital video products and services online.
There are likely other options, but whether or not there is any other software out there that can compare to Camtasia, I’m not so sure.
For more information on how to use Camtasia, get your free Beginner to Expert online marketing video course.
I’m sure you know what a PowerPoint video is. It is put out by Microsoft Office and it is a fantastic training or teaching tool.
The Wonderful World Of PowerPoint
PowerPoint does some amazing things – not only can you write down important points, but you can incorporate images, videos, charts, graphs, and all sorts of other illustrations.
PowerPoint videos can be used for teaching and they can be used for marketing.
How fancy and creative you would like to get with it is really up to you, the creator.
PowerPoint can also do some cool transitions between slides.
The downfall of taking advantage of all of these cool features is that it can use up a lot of computer bytes and slow down the upload and download times.
So, sometimes more is less and you might want to consider that.
But overall, PowerPoint is a fun and awesome tool that can increase sales many, many times over.
Another type of video is called the Screencast video and this is when you are recording the actual screen on your computer as you are navigating your desktop or websites.
While PowerPoint is more of an educational tool, Screencast videos are more for demonstrations.
This is perfect for “hands-on” and “visual” learners.
To learn how to create both PowerPoint and Screencast videos, get your free “Beginner to Expert” internet marketing course.
Animated Videos
Another type of video that you can learn how to do is the “animated video.”
I’m sure you have seen the cartoon-style animated videos, teaching, demonstrating, or selling you something.
There are a LOT of people out there selling these types of videos for a LOT of money!!
In the free Beginner to Expert Course, you will learn how to create these animated videos by using affordable software.
Movie Videos
The final type of video is just your standard “movie” video. These you can record nowadays with your phone.
These are the videos where you are talking to the camera or doing live demonstrations.
Although uncomfortable for a lot of people (including me), they are extremely effective, affordable, and easy to create and mass produce.
Audio Podcasts
Audio Podcasts are another type of digital product creation that has gained in popularity.
So what is the difference between a podcast and a video? The same difference is between a radio and a TV. The podcast is equivalent to radio on the internet.
Just like any other radio, you can tune into different stations. Some of them may have talk shows, some of them may have music.
Electronic E-Books
And finally, another method of digital product creation is the electronic book, also known as the e-book.
These are written words, just like any other book, converted into a PDF file.
You can convert words into a PDF file by using a PDF converter. One of the most popular is Adobe.
What is great about the e-book is you can incorporate links for people to click on that can take them into your business.
You would do that by giving them a “Call To Action” and asking them to click specific links to receive something of value.
The Value Exchange
The best way to bait them into your business is by giving them something of value that is free and then giving them choices after they have come to know, like, and trust you.
Those choices will include other options that may cost more money, but will in return give them something of more value.
Advantages Of Digital Products
The best thing about digital products as an alternative to physical products and services is that you never run out of stock!!
You never need to worry about restocking your inventory and you never need to worry about shipping and handling.
Yes, digital products do take some work to create but once you have them created, they will last forever and you can use them or sell them over and over again, for as long as they are not out of date.
Of course, you will need that crazy thing called the internet.
But if the internet goes down, I would say we have a lot more to worry about than paying our bills.
Where To Learn How To Create Your Products
You can learn how to create every type of video by watching your free Beginner to Expert internet marketing course.
In this course, you will find over 60 videos and over 8 hours of training and it is ALL FREE.
There is no risk and nothing to lose. Period!!
If you want to learn how to create digital products online, this course will teach you how. Get this 60 video, over 8 hours of training today, while it is still free!
Would you like to receive several FREE “Beginner to Expert” marketing courses? Click the banner below to get your first FREE course!
What products have you created? Share in the comments below!
